LT Public Relations Identity

Based in Portland, Oregon, LT Public Relations partners with corporations from coast to coast to tell their stories in a customized, confidential manner. The firm utilizes a hybrid of traditional and new media approaches to develop and execute strategic communications initiatives on behalf of its clients. In addition to storytelling, LT Public Relations protects corporate brands through perception management efforts, with an astute ability to help navigate its clients’ messaging through today’s dynamic communication landscape. As LTPR explored how to refine their identity to help people focus more specifically on the work that they do, our approach was to read between the lines (or the letters in this case) to help call out what was already inherent in the name itself.